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Data Monetisation & Embedded Analytics


Embedded analytics allows to integrate powerful BI capabilities directly into your applications, products, and web portals. Offering you monetising opportunities. 

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They all relied on us for data monetisation

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Watch: Empowering Data Driven Customers at Ocado

Ocado Group is a technology-led global software and robotics platform business providing a unique end-to-end solution for online grocery around the world. Discover how they leveraged embedded analytics with Tableau to empower data-driven customers.

Read the full Data Story

Why consider Embedded Analytics & Data Monetisation?


Increase revenue and stickiness

Create differentiated and premium offerings that drive engagement, stickiness, and additional revenue from your existing products. Find new business opportunities through data monetisation.

Deploy in a customer portal

Embed and customize Tableau’s interactive, analytical capabilities to create a seamless experience with your products. Give your customers a way to ask questions and find meaningful insights.

Optimize your resources

Focus your people on your core products instead of building a BI solution from scratch. Tableau is an industry leader, 100% focused on modern analytics and constantly innovating so you don’t have to.

self-service analytics

Scale flexible and securely

Embed analytics where you and your customers already are. Our technology integrates into your existing technologies with versatile single sign-on, enterprise-grade security, and out-of-the-box high availability at scale.

Tap into new business models with Embedded Analytics

Identify customer needs, segmentations, market trends and cross-selling opportunities. Discover the possibilities of Embedded Analytics and innovate with new business models and additional revenue streams.

  • Identify new revenue streams: Innovate with new business models that generate additional revenue through data monetization.
  • Improve Customer Experience: Embedding analytics into your applications allows you to deliver the insights your users want and need.
  • Faster time to market: Leverage the capabilities of existing tools share and visualise data with more users seamlessly, get up and running pretty fast.
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Find new revenue streams through data monetisation

Embedded analytics allows you to bring impactful data and insights to the fingertips of everyday app users. Leverage data into new revenue streams or seamless user experiences through data monetisation.

Book a Data Monetisation Lab
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Improve customer experience with Embedded Analytics

Embedded analytics are a great way to increase customer stickiness and drive active usage of your app or solution, as users have easier, more seamless access to data. No need to reach out to support or have to log a ticket. End users can explore data and quickly find answers to their questions, because they aren’t limited to predefined reports.

Everyone has access to great quality data, and everyone can get all the insights to do their job to the best of their capabilities. This is a game-changer for a company like Ocado Retail.

Daniel Caroli
Team Lead & Analytics Consultant
Biztory UK

Don't take our word for it.
Read some of their data stories instead.

Secret Escapes gives all employees analytics freedom

The biggest teams at Secret Escapes are the people who have to work with the hotels to negotiate rates, deals, and partnerships. Qualitative data at their fingertips allows them to negotiate the best deals in minutes. Not hours.

Read the full case

Raw Stadia Logo

How Raw Stadia uses Embedded Analytics to reduce injury risk

Learn how Raw Stadia leverages embedded analytics to monetise their data with Tableau. Discover how they help sports teams optimise athlete performance and minimise injury risks on the pitch. Read their full data story here.

Read the full case


Aurora commerce: market-leading analytics in 1 month

For years Aurora commerce, got requests to incorporate analytics capabilities into the platform to have access insights on E-commerce performance. Thanks to embedded analytics from Tableau they had a swift go-to market. 

Read the full case

Biztory Embedded Gallery

We know how Embedded Analytics works

We have years of experience in building strategy models. We combine this with deep technical knowledge on embedding analytics.

Please take a look at our technical and functional examples at

Contact one of our sales consultants to walk you through it.

Schedule a demo

Tableau Embedded Dashboard
 for optimal interaction

This is a simple example of how Tableau can run within your website. Hover over the dashboard to understand how it works or use any of the filter buttons above that showcase how we can control Tableau using the API.

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Our team of specialists are here to guide you on your data journey. 


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